Challenge = Opportunity

People nowadays are getting more into viewing and sharing videos via any social networking sites. With this is mind, Datum is also coming up with new ideas to advertise the services and products using these platforms.

In addition, my supervisor asked me to produce advertisement video for one company’s product new MFS V2 that will launch soon. As a new intern at Datum with fair but limited amount of knowledge and experience of film making, the project started.


2013-05-29 13.05.22 At first I found it a little confusing, I kept myself busy by recording and creating a lot of video versions; still the result was not that good.  However when my boss took a look at this project and helped me to discover how does it work I realized that was actually funny and interesting. Thanks to some online video software, I was able to finish this video in the given time.


One thing I realize is that  videos are one of the most greatest stuff to advertise the product; everyone could see the clearer picture of our product which means increase our opportunity in it. Customers don’t have time to go through paragraphs and paragraphs of text, as they may be busy, they could listen and watch this for couple of minutes to get the message they want.  Giving a perfect opportunity for Datum to market the product in a 2 minutes video.

To sum up, I believe videos are really useful; it allows us to communicate better with the customer.

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